If you’re looking for a dynamic, sporty and exciting ride - one that will have you longing to hop behind the wheel time and again - the all-new BMW 1 Series won’t disappoint. Crafted to perfection with reimagined design features, beautiful contouring and an abundance of trend-setting technology, the 1 Series is a premium hatchback sure to get your heart racing every time you drive.
One look at the BMW 1 Series - available in M Sport, Sport and SE model versions - is enough to leave you wanting more. The new flowing silhouette complemented by a reimagined Hofmeister kick is beautifully expressive while striking extras such as 19-inch M alloy wheels command the road effortlessly. Metallic paints including Storm Bay and Misano Blue, as well as an impressive grille and iconic LED lighting, all combine to make the 1 Series unmissable.
Hop inside and you’ll find an interior that’s been carefully crafted from premium materials with the new front-wheel drive system offering more head, leg and boot space than previous models. Heated seats, leather details throughout the cabin, and illuminated interior trim on selected models also continue the sporty vibe of the 1 Series.
As you’d expect from such an advanced, high-profile model, the tech suite is worth shouting about. From a 5.1-inch black panel instrument cluster to a new larger 8.8-inch Control Display which can be upgraded to a 10.25-inch screen, there’s plenty to keep you entertained and informed on-the-go.