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Earlier this month, the Sandal MINI team joined MINI enthusiasts for an unforgettable day at the MINI Spirit Plant Oxford Event - a celebration of innovation, performance, and all things MINI.
From cutting-edge technology to hands-on driving thrills, the day captured everything that makes MINI truly special.
A Drive Like No Other - The Mixed Reality Experience.
The day kicked off with something completely new - the Mixed Reality Drive. Wearing VR headsets, guests got behind the wheel of the latest all-electric MINI models, taking them for a spin through a virtual world. Each car was fitted with a powerful computer system in the back, bringing the experience to life in real time.
It was an incredible blend of real-world driving and digital immersion - and we were among the first in the country to try it.
Go-Kart Racing, MINI Style.
Next up, things got competitive. In true John Cooper Works fashion, it was time to hit the track for some go-kart racing - complete with cones, corners, and lap times that pushed our skills to the limit. A dose of adrenaline, a hint of rivalry, and a whole lot of fun - this was MINI performance at its purest.
Exploring Nature, Electrified.
From the track to the trails, our next stop was the All-Electric MINI Countryman Adventure. Out on the open road, surrounded by nature, we explored MINI’s unique Experience Modes, discovering how this latest model combines comfort, technology, and sustainability in one stunning package.
It was a moment to slow down, take in the views, and appreciate how far MINI electric has come.
Behind the Doors of MINI Plant Oxford.
To round off the day, we stepped inside the heart of MINI - the iconic Plant Oxford. Home to the production of the MINI we all know and love, this tour gave us a behind-the-scenes glimpse of where the magic happens.
Well - most of it. Some areas were top secret, so you’ll have to use your imagination for what lies behind those famous factory doors.